お仕事情報

お仕事情報

Multi-Channel Owned Media Lead(Marketing Mgr):SS-4038MY

  • 外資系企業
  • 女性が活躍
  • 管理職・マネジャー
  • 英語を活かす

世界最大の独立バイオテクノロジー企業と、内資系研究開発型グローバル製薬企業との合弁会社

求人コード SS-4038MY
募集職種 Multi-Channel Owned Media Lead(Marketing Mgr)
職務内容 Purpose:
To maximize our value propositions through utilization of multi-channel marketing with cross functional team

Role Description:
We are aiming to build the Multi-Channel Engagement capability, which aims to support all product teams in translating business plan and product strategies into a target customer experience and in operationalizing the target experience into a sequence of Multi-Channel touchpoints.
The Multi-Channel Owned Media Lead will be a blended strategic and operational partner utilizing Owned media to all product team and will be a critical for ensuring the target customer experience is optimally configured across customer channels to deliver key messages in a way most conducive to the customer’s
needs.

Responsibilities include:
・Gather regular feedback from customers and sales force to inform future channel development with Paid Media Lead
・Research and identify ongoing optimization and enhancement opportunities, including new content, tools/channels for sales representatives, and data sources.
・Leverage customer data and field force best practices to develop best story that help sales representatives prioritize content, communication channel, and product message for each customer
・Assist product teams in incorporating learnings from sales force engagements into future product strategy and planning
・Communicate operation plan, updates, adjustments, and learnings to the sales operations team
・Advise on content for sales representative training materials
・Accountable for ongoing measurement and KPI tracking of initiative success, in collaboration with the analytics team
応募要件 Basic Requirements:
・Bachelor’s Degree
・Experience in the pharmaceutical industry (Required)
・Minimum 3 years of marketing experience
・Planning and construction of process, executing tactics in Owned Media (e.g., approved emails, Veeva IVA, Web-site (for HCP/Pts), remote interaction)
・Understanding of how to translate strategy into series of touch point by multi-channel
・Strong analytics background with experience recommending business decisions based on data
・Familiar with pharmaceutical sales representative experiences

Preferred Qualifications:
・Comfortable leading conversations between product teams, IS, and sales operations
・Excellent verbal and written communication skills including the ability to clearly and effectively present information
・Strong collaboration with colleagues at all levels
・Familiarity with traditional and upcoming digital and non-digital customer channels
・Effective problem-solving and analytical skills to evaluate and resolve highly complex or unusual business and organizational problems
・Strong Leadership skill
・Japanese-Native level, English-Intermediate to Business level
勤務地 東京
年収 1000万円~1300万円
最終学歴 大卒
推奨される資格要件
その他

オンライン登録のご案内

ライフケア・ネットワークではオンライン登録フォームをご用意しています。
ご記入頂きますと、自動的に当社履歴書フォーマットで登録となります。
本サイトへ掲載されていない製薬業界の求人・非公開求人も多数ございます。
弊社転職コンサルタントが全面サポートさせていただきますので、是非一度ご登録ください。

オンライン登録(無料)

ページトップ

Copyright © e-製薬 All Rights Reserved.